The Town of Greater Napanee (TGN) invites Proponents to submit a formal proposal in response to this Request for Proposals (RFP) to secure the Naming Rights for its Recreation Centre located at 16 McPherson Drive, Napanee (the Arena) with the intent to negotiate and enter into a sponsorship agreement with the TGN.

Introduction

Proposals are invited from parties interested in securing Naming Rights for this Recreation Centre located within the Town of Greater Napanee.

TGN is seeking to enter into a 10-year naming and sponsorship agreement with a business or organization that strategically aligns with our mission.

TGN has successful Naming Rights partnerships throughout the Recreation Centre.

Mission

TGN promotes cultural growth, wellness, and fitness for all residents in the Lennox and Addington region and offers opportunities to participate in a wide range of activities by providing exceptional recreational, leisure and cultural facilities.

Background

Designed primarily as a twin-pad ice arena, the Recreation Centre is also available for conferences, weddings, trade shows, graduations, parties, and meetings of all kinds. There are rooms to comfortably accommodate small groups or large gatherings, allowing a wide range of social, sporting, and cultural activities. 

The Recreation Centre is located adjacent to nationally branded hotels and restaurants. It is within proximity to a secondary school and two elementary schools.

Many different user groups including minor hockey, junior hockey, skating club, soccer, seniors' activities and more attend our facilities throughout the year brining significant exposure to your marketing campaign. In each of the last two years the foot traffic at the Recreation Centre has been over 150,000. The Recreation Centre hosts a variety of events throughout the year and boasts a diverse audience and attending guests with tens of thousands of impressions throughout the year.

The Recreation Centre is adjacent to highway 401 with average daytime vehicle being 40,000 (2016).

Our facilities bring a diverse group of visitors including young children to seniors cheering on the younger generations. The vast range of people allows the ability to target varied demographics. While Greater Napanee has 16,000 residents the Recreation Centre draws from surrounding municipalities as well as regularly hosting user groups from the cities of Kingston and Belleville.